Date Jul 30 · 7:00 AM - 8:00 AM PDT

Tight budgets, continually rising CPCs, and ambitious ROAS targets are creating challenges for performance marketers. So in an efficiency-focused era, what steps can you take to maximize conversions, while minimizing waste in Google Ads? 

 

Join us live on Tuesday July 30th @ 3pm BST as we sit down with Google Ads Expert and Founder of PPC Profit Club, Tomasz Abbott-Wieczorek. Tomasz has led high-performance PPC campaigns for leading global brands - including Huel, Domino's, and Stitch Fix. And to date, he’s profitably spent $250M+ on Google Ads. Expect to learn: 

 

  • How to build bulletproof conversion tracking

  • Proven tips for enhancing ad copy and creatives at scale 

  • How to apply learnings from Meta to Google Ads (& vice versa)

  • Design tips to create strong, conversion-focused landing pages

  • Why exclusion targeting is vital for minimizing waste (+ free tools) 

  • How to minimize PMax cannibalisation to improve efficiency 

ABOUT THE SPEAKERS
Avatar of James Deeney JD
James Deeney
Content Manager
Lunio
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Avatar of Tomasz Abbott-Wieczorek TA
Tomasz Abbott-Wieczorek
Founder
PPC Profit Club
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AGENDA
2:00 PM - 3:00 PM UTC
ROAS Masterclass: How to Minimize Waste & Maximize Conversions in Google Ads

Expect to learn:

  • How to build bulletproof conversion tracking & guide AI-driven targeting

  • Proven tips for enhancing ad copy and creatives at scale

  • How to apply learnings from Meta to Google Ads (&...

  • James Deeney
  • Tomasz Abbott-Wieczorek
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