Date Mar 14 · 8:00 AM - 9:00 AM PDT

Since its launch, Google’s Performance Max (PMax) has been rapidly evolving, with new updates released every month. So how can you use the latest features and strategies to stay ahead of the competition in 2024?

Join us alongside Adriaan Dekker, PPC Expert and founder of the Google Ads Newsletter, as we discuss what’s worth focusing on for your PMax campaigns this year.

ABOUT THE SPEAKERS
Avatar of James Deeney JD
James Deeney
Content Manager
Lunio
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Avatar of Adriaan Dekker AD
Adriaan Dekker
Google Ads Specialist
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AGENDA
3:00 PM - 4:00 PM UTC
Performance Max in 2024: Mastering the Latest Features & Strategies

Expect to learn: 

  • How to make the most of PMax’s new “Search Term Insights” 

  • The PMax scripts Adriaan uses on a daily basis 

  • How to accelerate campaign performance with “Search Themes”

  • How...

  • James Deeney
  • Adriaan Dekker
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